Tag: marketing

Is getting published all that great? If your goal is to reach readers, then it’s possible you don’t need a publisher.

The best magicians don’t reveal their practise and people still pay. Why do artist give away so much for free on social media?

Making money from artistic work is difficult. In a recent survey by the Australian Society of Authors, creators make, on average, 11,000AUD from their creative work. That’s not much to live on. I’ve written before about where an artist’s income comes from, and why it’s probably possible and, at least for me, preferable, to balance… Continue reading Piracy as a positive

The things we own, and the labour we practice so that we can own those things, can be measured across three fundamental domains of value: Use, Exchange, and Symbol/Sentiment. Value of use: is when we derive benefit from the use of an object. i.e. Hammers have high use value because they help us nail things… Continue reading What’s it worth

Ensuring I’ve got a non-negotiable private playground for ideas, thoughts, and feelings is critical to make better work.

Is being discovered simpler than we think? All we need is to make the work, then tell people about it.

In what ways do our curated online selves make us who we are?