In a restaurant where the menu is delicious and extensive, choosing which few dishes (and how much) to order can be difficult. While ‘the market’ will generally say, ‘more choice is a positive’, sometimes, the paradox of choice kicks in and we need another way to decide.
This is where ‘just feed me’ or ‘chef’s recommendation/banquet’ options shine. For a little bit more than what you would pay for each dish individually, we can outsource the selection to someone who knows better than we do; someone who’ll get the flavour combinations and the portion sizes correct so we, the diner, can sit back, relax, and enjoy whatever comes to us.
As an illustration business, I could offer limitless customisations and personalisation to the work I make and who I make it for. An enormous selection of prints & products so that, no matter what you need, I have something for you. Or, I could limit the options I offer; provide an ‘artist’s banquet’ because maybe, just maybe, someone will pay me because I’m only offering them what’s worth buying.