December 17, 2024

A siren’s song

The vision I get when I think about the internet is one of absolute and infinite connectedness. Billions of tiny nodes connected with one another through a fibre-optic gossamer; access to interactions with millions of others at the click of a button.

But, this is an illusion. The fabric is controlled by algorithms optimised for one thing; selling advertising. There are chances for us to connect with others in this vast web, but only if we play by the web’s rules – which tighten and change every day. And even then, we’re competing for connection with the billions of others trying to do the same.

I had one meeting last week, in-person, and I came away recharged and with a feeling and privilege I haven’t experienced in many years on ‘social’ platforms. The feeling of true human connection – creative harmony with another soul. That feeling is indescribable.

Social media is a siren’s song – of scale, of connection, of ‘monetisation’, of a valuable way to spend time. But given the week I just had, it seems much better to stuff one’s ears with wax and keep away from the rocks.

Other observations
June 2, 2026

The Usual

Is there value in being consistent & predictable? Is there value in the opposite?

May 19, 2026

It came outta nowhere

Could thinking of ourselves as a characters in an unwritten movie help us process good and bad surprises and make the movie more interesting?

May 12, 2026

Lists work

How do I organise, prioritise and complete the life shrapnel that gets in the way of making more significant work? Can an empty square help?

May 5, 2026

Quentin Dupieux makes films

Why bother making a weird idea that’s really difficult to make if it won’t make you money, find an audience?

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