June 17, 2025

An act of defiance

In a world where technology companies are here to ‘generate content’ on behalf of a human so that we perceive life to be more convenient and they make more money, making something yourself, from scratch, is an act of defiance.

Humans do more than ‘generate content’… we compose music, we invent new ways to see the world, we write to build bridges of empathy and connection between us. If we begin to believe that all we do is ‘generate content’ as ‘content creators’, we’ve already lost.

Other observations
June 2, 2026

The Usual

Is there value in being consistent & predictable? Is there value in the opposite?

May 19, 2026

It came outta nowhere

Could thinking of ourselves as a characters in an unwritten movie help us process good and bad surprises and make the movie more interesting?

May 12, 2026

Lists work

How do I organise, prioritise and complete the life shrapnel that gets in the way of making more significant work? Can an empty square help?

May 5, 2026

Quentin Dupieux makes films

Why bother making a weird idea that’s really difficult to make if it won’t make you money, find an audience?

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