September 22, 2020

A team that sits together, ships together

If there’s one thing I’ve learned from building software it’s that the designers and engineers need to sit together. They need to talk together, design together, build together, test together, iterate together. In every software project I’ve ever worked on, when this happens, so does magic. The work is more creative, more efficient, more beautiful to look at, and it works better. Unless designers and engineers are in direct contact with one another, every day, for the life of the project, the output will never be as good as it can be.

Turns out it’s true for co-creators of picture books, too.

Other observations
April 21, 2026

Keeping warm

Why is it more difficult to make creative work when I’ve rested all day? Shouldn’t the energy I’ve saved through rest be fuel to maximise creative output?

April 14, 2026

Feeding off in-person energy

If something feeds the soul and something else drains it, why is it so difficult to prioiritise the thing that’s good for us?

April 7, 2026

Permission to be done

How do we know when something is done and what’s the value of calling something done even if we’re not happy with how it turned out?

March 24, 2026

I have to work today

What if, on the days we don’t feel like making art, we do anyway? In the same way that we show up to our day jobs when we don’t fee like it?

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