September 22, 2020

A team that sits together, ships together

If there’s one thing I’ve learned from building software it’s that the designers and engineers need to sit together. They need to talk together, design together, build together, test together, iterate together. In every software project I’ve ever worked on, when this happens, so does magic. The work is more creative, more efficient, more beautiful to look at, and it works better. Unless designers and engineers are in direct contact with one another, every day, for the life of the project, the output will never be as good as it can be.

Turns out it’s true for co-creators of picture books, too.

Other observations
June 2, 2026

The Usual

Is there value in being consistent & predictable? Is there value in the opposite?

May 19, 2026

It came outta nowhere

Could thinking of ourselves as a characters in an unwritten movie help us process good and bad surprises and make the movie more interesting?

May 12, 2026

Lists work

How do I organise, prioritise and complete the life shrapnel that gets in the way of making more significant work? Can an empty square help?

May 5, 2026

Quentin Dupieux makes films

Why bother making a weird idea that’s really difficult to make if it won’t make you money, find an audience?

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